What happens when someone in pain calls your office at 8 PM and nobody answers?
A self-assessment for chiropractic practices doing great work but losing new patients to the phone, the inbox and the follow-up nobody has time for.
The Six Gaps Costing Chiropractic Practices Real Revenue
None of these are about the quality of your care. They're about what happens before the first visit, during the care plan, and after it ends.
The Monday Morning Bottleneck
The doctor is adjusting, the front desk is checking people in and out, and the phone keeps ringing. A new patient hears voicemail and calls the next practice on the list.
Pain Doesn't Keep Office Hours
Someone throws out their back moving furniture on Saturday, or can't turn their neck at 8 PM. They search for help right then and book with whoever answers or replies first. 65% of U.S. adults have sought care for significant neck or back pain at some point.
Source: Gallup-Palmer College of Chiropractic study, 7,645 U.S. adults, 2016
Care Plans That Stall
A new patient starts strong, feels a little better, then misses a visit. Nobody reaches out, and they never finish the plan you recommended.
Discharged, Then Gone
A patient finishes care with great results. A year later the pain flares up again, and they search online instead of calling you, because nobody stayed in touch.
Rules That Are Easy to Break
A "$25 off" referral offer, a patient's condition in a text, or a review reply that confirms someone is a patient. Each can create trouble for a practice that bills insurance. If you see Medicare or Medicaid patients, gifts are limited to $15 per item and $75 per year per patient, never cash or cash equivalents.
Source: HHS Office of Inspector General policy statement on gifts of nominal value, Dec 2016
The Trust Gap
Before booking a first visit, people read your reviews and notice whether the newest one is from last month or last year. A thin or stale profile sends them to the practice down the road. 74% of consumers look for reviews written in the last three months, and 47% won't use a business with fewer than 20 reviews.
Source: BrightLocal Local Consumer Review Survey 2026 (1,002 U.S. consumers)
Run Your Numbers
The same five-gap assessment as our homepage, set up for Chiropractic. About two minutes, and every calculation is shown.
Hear It for Yourself
Call the demo line or watch the system handle a call.
📞 Call the Live Demo
Run a new-patient call like the ones your practice gets. The assistant tells you it's an AI, so ask it anything.
412-743-9315Live AI demo line, available 24/7🎬 Watch a Demo Call
A chiropractic demo is coming soon. In the meantime, this one shows the assistant handling a call for a cosmetic surgery practice.